Excuse any spelling or grammar, because I didn’t really edit this and wrote it as fast as possible….
Sometimes I wonder whether our friends are KRCL aren’t their own worst enemy. Here’s the truth: we love them. As a city there’s no doubt about it, they’re a fabulous station, and my absolute favorite on the dial. The recent article in the Salt Lake Tribune which reviewed their problems in the past, how they dealt with them, and where they are at now, in my opinion was very even-handed and even complimentary of the station. I think they should be pleased with their representation and should applaud them on their good work (particularly, in my opinion, in the arena of (somewhat re-) branding) and getting a HUGE bump in listeners.
But in the capacity of marketing director for Utah Free Media (the “other”) station, I’ve heard a lot of complaints about our DJs and volunteers being bad actors and bitter individuals toward their former employers. Some of this has come (albeit through 3rd parties) from leadership at KRCL. Other grumblings have come from friends in the community. And of course there is the Wild West style writings of comment boards at the Trib, which are at least funny and often completely insane.
Again, in my capacity at UtahFM, it’s not only our official posision that KRCL is groovy, but our DJs don’t seem to have any problem either. This conflict is largely a perception issue. I gave David Burger, the writer of the Trib piece, the names of several current UtahFM DJs and former KRCL volunteers. To their credit, I cannot imagine that anyone had a truly salacious thing to say about KRCL…. or surely Burger would have printed it. I, for my matter, was under the impression that the story was about going to be about mismanagement. It was, of course, not really about that at all. To Burger’s credit, he really gave KRCL the fair shake and good representation they deserved, and we (for my part) at UtahFM think the justice was well done.
My impression is that many folks at KRCL hold onto the belief that UtahFM is against them. This is not the case. Our healthy rivalry, I believe, is a positive force in the community.
I was told that KRCL leadership believes that UtahFM produced “RIP KRCL” bumper stickers. I’m sorry, this is not the case. Other rumbling indicated that “our forces” are behind a number of negative press pieces lately. Again, not the case. Drop the paranoia. Hell, if it were up to me we’d do a lot more together — KRCL & Utah Free Media working in concert with one another. Let’s hope this is the case at some point in the future. I’d love to work on projects together that better serve our local arts and culture scene.
As for the G Selector, I still do not know why, if the station is not using the program for its intended purpose (auto-scheduling), it was worth purchasing. Perhaps, as is probable, there is some functionality that I am unaware of.